This site uses cookies to:
  • Allow members to log in to the site;
  • Collect anonymous data for Google Analytics, so that we know which parts of the site are the most interesting;
  • To prevent this message from annoying you if you've already dismissed it;
By using the site, you are agreeing to the use of these cookies. If you have cookies disabled, some parts of the site may not work as expected.

Dismiss this message

6 Ways to Earn Money in the Fitness Industry (Besides Coaching!)

People are conscious about health and fitness now more than ever. In fact, 1 in 5 Americans is registered to one health club or studio. For health buffs and enthusiasts, this only means one thing: the money is in the fitness industry. 

For amateurs and professionals, there’s more to it than coaching and conducting classes. There are a ton of ways one can earn money in fitness, either on the side or full time. 


Explore these six creative ways to make an income through fitness that even non-experts can achieve! 

1.   Create a Fitness App

Here’s the bitter truth: As more fitness apps pop up online, people won’t need to hire a coach or get a gym membership as often. After all, it’s a lot more convenient to work out at home using a simple app than to go through all that hassle.

For fitness pros that want to step up their game, creating their own app helps them ride with the tide. Launching an app on iOS and Android lets them gain revenue through advertisements, as well as through paid features. 

There’s no need to make it themselves. There are a lot of freelance developers that’ll do the job. Getting an app created might come at a cost, but its lucrative ROI will be worth it.

2.   Sell Diet and Workout Plans 

A lot of people sign up for plans or programs related to dieting and working out. All they’ll need to do is find one that suits their needs and follow the plan religiously. 

For instance, nutritionists can work out individual plans for those who want to lose weight or put on some muscle. They can also provide a weekly meal plan for budding vegans, vegetarians, or pescatarians.

This is a great opportunity for fitness instructors to create and sell their own workout plans as well. Once they map out a detailed outline of their target niche, they can upload it on their website. Interested buyers can then make a purchase and download them online. 

3.   Sell Fitness Products Online

The ecommerce industry is at an all-time high–and it’s not stopping anytime soon. Online shopping has become the new norm, which puts fitness entrepreneurs at a great advantage. 

If they’re into online selling, a fool-proof business idea is to sell fitness products online

Entrepreneurs can offer a wide variety of products. There are generic items like workout clothes or fitness bands. They can also cater to a more niche audience, offering items such as boxing gloves or hiking shoes.  

4.   Be a Brand Ambassador 

For those who have gained a following over the years, being a brand ambassador for fitness brands is worth a shot.

These individuals, also known as influencers, earn money by promoting a brand’s products or services online or on their social networks. They make money by getting a percentage of every purchase or a flat rate for the promotion. They also get to keep the products for free. 

To be a respected brand ambassador, it’s best to only accept sponsorships from brands or fitness franchises you trust and share principles with. Followers can smell an influencer that’s only doing it for the money from a mile away. 

5.   Launch a Workshop 

Hosting a workshop can help fitness instructors hit two birds with one stone. 

On the one hand, they’re collecting earnings from the signups they get. On the other, they’re taking on the opportunity to connect with potential clients and widen their network. In a way, it’s also a genius marketing strategy that’ll give your branding a boost.

Fitness enthusiasts can perform their practice any way they like, either in the studio or as an online webinar. Make sure to work on a niche topic that targets a specific group of people. Otherwise, it’s easy for competitors to drown your workshop with their own. 

6.   Curate a Blog 

A blog has gone far beyond being just a space on the internet to air out one’s thoughts. Today, people use it not only to educate but also to earn passive income. 

How? Fitness junkies do it by monetizing their blog. Google AdSense is a great program that allows website owners to earn by displaying paid advertisements on their online space. 

Having a blog won’t produce a ton of money overnight. It involves a constant process of putting out quality content that a target audience will love. The rest will follow the moment it gets a constant stream of traffic each day. 

Start Hustling 

Time and again, fitness proves to be a promising industry. After all, people will always find ways to stay fit and healthy. Whatever path you choose, remember to put respect over profit. Sell and deliver a service because you can help others. 

When you do things with your heart in the right place, you’re sure to reap the sweet benefits of your efforts sooner rather than later.  

Published by

HoylesFitness

Owner of www.hoylesfitness.com. Personal Trainer, Father and fitness copy writer. Working hard making the world fitter and healthier!

Leave a Reply

Your email address will not be published. Required fields are marked *

More Like This